What the Heck Is Hominy, and How Do You Prepare It?

In our Farmers’ Fiesta display at the front of the store, bags of dried hominy are mixed in with the dried beans.

This got us talking.

We all have memories of hominy … maybe our mother served it when we were growing up or we had it once in a restaurant out West. But most of us don’t cook it regularly. Why? Because we don’t know what to do with it.

If you’re reading this and thinking, “what the heck is hominy, anyway?” don’t worry, you’re not alone. Hominy is dried corn that’s been soaked in limewater (the mineral, not the fruit) to remove the hull and germ. This causes the germ to swell, a process called nixtamalization. The treatment makes the corn product easier to digest and adds to its flavor. Here’s an interesting article that breaks down the process, if you’re curious.

Hominy is used to make corn tortillas and is a key ingredient in many of our favorite Mexican recipes. Pozole Verde is probably the most popular dish that features hominy. (If you haven’t made dinner plans for Cinco de Mayo, you could try this recipe by Food & Wine). But you can also prepare hominy with just butter, salt, and pepper.

Interestingly, there’s evidence that hominy was eaten in Mesoamerica as early as 1500 BC. So it’s been around for a long, long time.

What does it taste like? Plump and chewy with a unique nutty-sweet flavor. You can buy it dry or canned (we carry both).

Holidays are great incentive to dig out an old favorite … or try something new.

If you’re feeling inspired, here are a few recipes you might want to try this weekend:

Warm Hominy Salad

Chilaquiles Casserole

Pork and Hominy Stew

Mexican Chicken Pozole Verde

Feliz Cinco de Mayo!

Round Up for Rainbow Playschool’s Expansion Project

We’re excited to announce a new Farmers’ Round Up campaign that will kick-off on June 1. We’re helping raise money for Rainbow Playschool, a locally owned daycare and preschool program in Woodstock. They’re renovating to add more care spots for infants through pre-k.

What’s Farmers’ Round Up?

It’s an easy way for our customers to support area nonprofits that make our community a better place to live, learn, and play. When you round up your purchase to the nearest dollar amount, the additional cents are donated to a specific cause.

Why do we do it?

Farmers’ mission is to Feed Our Community by providing awesome food and great service. To us, service extends beyond the walls of the Market into the greater Woodstock community. The Round-Up program is one way we can support nonprofits that are making a difference.

How your donation helps

Rainbow Playschool is a local nonprofit that will serve as a certified daycare, preschool, and community and wellness center. Lots of market kids have attended Rainbow through the years, so we know first-hand the good work they do.

When you round-up at the register, your donation helps:

  • Add 1,000 square feet of flexible learning space to their new building on North Barnard Road in Woodstock.
  • Add an infant room—a much-needed resource for working families in our area—and increase overall enrollment.
  • Improve the learning environment.
  • Provide local jobs and help attract new families to our area.

A little about Rainbow

Rainbow Playschool has been serving families in our area for 36 years. Previously, they rented space in the basement of The Little Theatre at the Rec Center. This summer they’ll relocate to their new building, which they purchased last year, across from the Mt. Tom Farmers Market. Their expansion provides 16 new care spots, including infants, totaling 45 children per day in the school.

Rainbow is open year-round and provides all-day care Monday through Friday to working families in seven surrounding towns. They will open in their new space in August!

Customer Spotlight: Meet Jo-Ann and Norm

In celebration of Customer Appreciation Day (coming up on May 27), we thought it would be fun to “shine the light” on a few long-time friends of Farmers’. This is part of a week-long series. 

Jo-ann and Norm always brighten our day!

Q: How long have you been a Farmers’ Market customer?

A: We have been a customer for 24 years…when we moved to Woodstock from CA. We always tell people “we wouldn’t still be living in Woodstock if it wasn’t for the farmers market.”

Q: Why do you enjoy shopping here?

A: We shop there because the produce, meats, fish, etc. are topnotch, and we love the array of cheeses, wines, crackers, and coffee that you have for sale.

Q: Which three Farmers’ Market items would you bring with you to a deserted island?

A: The three items we would take with us would be a bottle of Rose, a loaf of Green Rabbit Bread, and a hunk of Pave d’Affinois cheese.

Jo-Ann and Norm, thanks so much for taking the time to participate in this fun little project.

We’re looking forward to seeing everyone at Customer Appreciation Day on Monday, May 27 (all items in the store will be 20% off).

Other posts you might enjoy:

Customer Spotlight: Gina and Mark

Customer Spotlight: Michael

Customer Spotlight: Meet Lois and Harvey

Customer Spotlight: Meet Wade

Why We Appreciate Our Farmers’ Friends

We hope you feel appreciated every time you visit the market. Because the truth is, we wouldn’t be here without you. This is what Customer Appreciation Day is all about … making sure you know how much we value your business and friendship.

We feel so lucky to be part of such a warm, caring community. The relationships we’ve developed with our customers over the years are a big reason why we love what we do. We asked a few members of our team what they appreciate about our customers, and here’s what they had to say …

“I appreciate the friendliness of our customers and the sense of community in the market.”

~ Nick, service team

“I appreciate the interesting recipes that people bring me and tell me about. Sometimes they tell me about a food combination that I would have never put together.”

~ Kyle, meat and seafood

“I appreciate seeing the same familiar faces every day.”

~ Alyssa, service team

“I appreciate our customers’ openness to learning.”

~ Cody, seafood and cheese

“I appreciate our customers’ patience. They really are patient.”

~ Robyn, coffee

“I appreciate our customers’ willingness to learn names and get to know you on a personal level.”

~ Adam, deli

“I appreciate our customers’ feedback. You can’t grow without feedback.”

~ Jen, prepared foods

“I appreciate our customers’ willingness to try new things and have a great sense of humor.”

~ Amelia, grocery

“I appreciate how understanding, patient, and appreciative our customers are, and their excitement about our food and products.”

~ Matt, deli and coffee

Customer Spotlight: Meet Wade

In celebration of Customer Appreciation Day, we thought it would be fun to “shine the light” on a few long-time friends of Farmers’. This is part of a week-long series. 

Wade stands in his favorite section of the store.

Q: How long have you been a Farmers’ Market customer?

Since 3 PC ( pre-Crowl), which would equate to roughly 30 years?

Q: Why do you enjoy shopping here?

The strong sense of community, seeing new and old friends, knowing that I am buying the freshest best products available both organic and local. Being introduced to new products: Just when I thought I had weaned myself off of the dark chocolate sea salt caramels, you introduce me to sea salt caramel Talenti Gelato. Who could imagine that I would not only be able to buy live oysters any day of the week but a selection besides. From seafood to meats to produce to cheese to wine, I don’t need to be anywhere but WFM and the shopping music is without equal.

Q: Which three Farmers’ Market items would you bring with you to a deserted island?

This is where it gets really hard. On one hand I could go for healthy and sustainable or say the hell with it, it’s a deserted island. But I’ll be good and say WFM Take and Bake pizza, Lincoln Peak Marquette and you’ve got it, Talenti Gelato.

We always look forward to Wade’s near-daily visits to the Market. Thanks, Wade, for taking the time to answer our questions.

We’re looking forward to seeing everyone at Customer Appreciation Day on Monday, May 27 (all items in the store will be 20% off).

Other posts you might enjoy:

Customer Spotlight: Gina and Mark

Customer Spotlight: Michael

Customer Spotlight: Meet Lois and Harvey

Customer Spotlight: Meet Jo-Ann and Norm

Customer Spotlight: Meet Lois and Harvey

In celebration of Customer Appreciation Day (coming up on May 27), we thought it would be fun to “shine the light” on a few long-time friends of Farmers’. This is part of a week-long series. 

Meet Lois and Harvey, two of our favorite longtime Farmers’ friends.

Q: How long have you been a Farmers’ Market customer?

A: We have been customers since the first day Patrick opened the market.

Q: Why do you enjoy shopping here?

A: We enjoy shopping at the market because everything is delicious, and besides seeing friends there we have come to enjoy all

the employees. They are family.

Q: What three Farmers’ Market items would you bring with you to a deserted island?

A: That is difficult: I would bring watermelon (a large one) and a bottle of red wine along with a fabulous cheese. Harvey would bring a big salami, a chocolate bar and some jelly donuts!

Thank you, Lois and Harvey, for brightening our days with your smiling faces.

We’re looking forward to seeing everyone at Customer Appreciation Day on Monday, May 27 (all items in the store will be 20% off).

Other posts you might enjoy:

Customer Spotlight: Gina and Mark

Customer Spotlight: Michael

Customer Spotlight: Meet Gina and Mark

In celebration of Customer Appreciation Day (coming up on May 27), we thought it would be fun to “shine the light” on a few long-time friends of Farmers’. This is part of a week-long series. So stay tuned!

First up!

Gina and Mark are familiar faces at Farmers’.

Q: How long have you been a Farmers’ Market customer?

A: We’ve been customers since before Patrick owned the place! We were customers at the market from it’s inception—over 30 years ago

Q: Why do you enjoy shopping here?

A: We enjoy shopping here because we love the atmosphere and we can get everything we need to eat well. We shop here almost exclusively for our dinners. Why would we go anywhere else? We also love the young people at the checkout and the old people who run the place 😉

Q: Which three Farmers’ Market items would you bring with you to a deserted island?

A: If we could only choose three items to take with us to a deserted island…. well, this is a very tough question—I don’t think we’ve EVER left the market with only three items in our basket. But, if we HAD to choose: First, of course, would be a bottle of wine. The second two items would have to be something that goes well with the wine. So, I guess that would be a great piece of cheese and a loaf of bread. Can we have four? We’d have to have a fresh apple or a pear. See what I mean, you can’t limit yourself!

Thank you, Gina and Mark, for taking the time to take part in this fun little project!

See everyone at Customer Appreciation Day on Monday, May 27 (all items in the store will be 20% off). 

Let Us Cater Your Spring Celebration

Thinking of hosting a Memorial Day weekend barbecue? Or a graduation party?

We can help get you out of the kitchen, so you can enjoy time with your guests. Place your catering order today!

Along with any other item on our catering menu, here are a few of our summertime favorites:

STARTERS

Tomato and mozzarella skewers

Mini crab cakes

SALADS & SIDES

Our New Grilled Vegetable Platter

Not-Your-Mom’s Pasta Salad

Retro Potato Salad

Tomato Mozzarella Salad

ENTREES

(just heat them up on the grill or in the oven)

Barbecue Chicken

Barbecue Ribs

Buttermilk Fried Chicken

Southern-Style Crab Cakes

Chicken Salad Sliders

DESSERTS

Farmers’ Apple Pie (made with Champlain Orchards Apples)

Farmers’ Strawberry Rhubarb Pie

Strawberry Shortcake

Call us to place an order: 802-457-3658, ext. 224.

Introducing Our ‘New’ Apple Pie with Champlain Orchards Apples

Our apple pies may look the same, but we think they taste a little different.

The bakery team is excited to announce that we’re now baking with Champlain Apples, fresh from Shoreham, Vermont.

Not only do we think they make better apple pies, we’re also proud to support this family-owned, ecologically-managed orchard. Their apples are eco-certified by the Integrated Pest Management Institute of North America, which means they’re committed to using natural and eco-sensitive methods to ward off pests and disease.

Champlain Orchards is one of the oldest, continually operating orchards in Vermont. Bill and Andrea Scott have owned the orchard since 1998. Their ecological farming practices include using wood chips from pruned branches as a natural mulch around the base of their trees to in increase plant health. Rather than pesticides, they use natural predators, mating disruption, and trapping to keep pests away. To learn more, visit their website or plan a summer road trip. The orchard, with an astounding 110 varieties of apples, overlooks Lake Champlain with views of the Adirondack Mountains. It’s a pretty spectacular location.

If you’re an apple pie lover, we think you’re going to love these apples!

Market Moms Describe Their Perfect Mother’s Day

Our Market Moms. From left to right: Stacy, Jacquie, Amanda, Courtney, Jen, Mollie, Holly, Mandy, and Julie (not pictured: Mel, Nina, Brooke, Robin, Emily, Stacy, and Michelle).

We’re celebrating Moms this week at the Farmers’ Market. Because Moms really do make the world go ’round.

That’s why we treat them extra special on Mother’s Day.

Along with chocolates and flowers (and maybe even a special meal they don’t have to prepare or clean up), what do Moms wish for? To find out, we went straight to the source. We asked our Market Moms to describe their perfect Mother’s Day. This is what they said:

Nina: Spending it with my beautiful 10-year-old daughter, my husband, and my cat.

Jen: A really good breakfast and something outdoorsy with my family, followed by some me-time. And then I’d top it off with cauliflower crusted pizza with all of my favorite toppings!

Stacy: I don’t have to work and can stay in my room and watch movies all day long.

Jacquie: Being with my daughter who lives far away.

Stacy: To me, Mother’s Day is every day.

Amanda: Getting everyone out of the house, away from all the distractions, for a hike and picnic.

Holly: Spending time with my children when we try to make the day a “together day.”

Julia: Spending some outdoor time with my wife and son! But also enjoying some Farmers’ desserts after my son goes to bed…

So there you have it! A little bit of family time, a little bit of me-time—the perfect combo.

Wishing you a wonderful weekend celebrating the Mom in your life (especially if it’s you!).